Michael, I don't use 1 Shopping Cart, but I'm wondering if there is any way you can add text and a link next to the box (make sure it opens in a new window).
If you can, let your visitors know that they won't get a discount, but will receive a free bonus for entering the code.
Quote:
Don't have a coupon code yet? No problem.
Simply click this link and you'll be instantly taken to a special page where you can get one. It's fast, it's easy and you get a nice bonus to my product.
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If you do this the right way, it might actually help increase your conversions instead of decrease them.
Hey, if they decide they don't want the bonus, at least they won't feel cheated out of the price for your original product.