Hello,

I'm new to this forum, and even copywriting for that fact. Anyway I really appreciate all the encouraging words, and helpful tips. Since I am just starting I feel like my writing is so inadequate.

I am a little confused on how to get the Yellow Page Ads going. Once these companies contact me to write their ads for them then what do I need to do from that point?

Thanks again, and I look foward to your help.

Are you asking us to tell you how to do what you do?

Who's going to contact you to re-do their yellow pages ad?

If you're marketing a re-vamp of a yellow pages ad, why do you need anyone to tell you how to do that?

I'm a bit confused. I only market services I know I can deliver and that give my clients exceptional value.

I may have misunderstood, but if you don't know how to do the thing that you're marketing, then you'd better learn quick or stop marketing it. Otherwise it's like marketing brain surgery when you're only actually trained in carpentry. I don't suppose your "patients" would be too happy with a wood sculpture in their heads when they expected the removal of a brain tumour!

Jane

I think, if I'm understanding you, that you aren't sure of the step-by-step protocol in meeting, payment, billing, etc. but know that you can do the actual writing.

I call the client, get the f2f meeting, agree in the meeting to do the job, and have them sign a letter of agreement laying out responsibilities, payments, deadlines, etc. Bob Bly and Bowerman have samples in their great books on freelancing. Once the letter is signed, take half the payment (for a small gig like a YP ad) up front and half on submission of the final copy (on or before deadline, of course).

I'm new myself, but does this help you?

Alex Stiner