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Default Google Optimizer - 05-16-2008, 05:49 PM

I'm looking into google optimizer. So far, it's not looking like the right tool, but maybe someone who has used it could tell me more.

I want to know if it will track between ad networks. For example:

User types in keyword A in Yahoo
User sees ad B in Yahoo
User goes to landing page A
User spends money.

Optimizer would allow me to make just one or two landing pages...but would it track which keyords AND ads were used to get the click...and then somehow tie that in with the conversion?

Hope someone else went through this headache.


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Default Re: Google Optimizer - 05-19-2008, 04:03 PM

For those interested, it doesn't look like Google Optimizer can really keep track of much in an aggressive ad campaign. I mean, you can rotate things on a single page, but you can't control or keep track of what will display according to where the traffic comes from.

Seems like it's best used for a single sales page where you have traffic coming from several sources and don't actually control all of it.


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