Ok - now I've been reading suggested books, handwriting out sales letters, and examining my mail & newspapers.

I've got copywriting on the brain.

The ad below has appeared in 3 local newspapers. I was drawn to it because it has such potential.

So, I was thinking about how I would market myself and decided to see if I could rewrite their ad better - give it more appeal.

Please review and give me your feedback. I've attached a scanned copy of the original ad. Below is my rewrite:

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• Low Back Pain
• Dizziness
• Numb Hands
• Numb Fingers
• Headaches
• Sore Elbows
• Bursitis
• Hip Pain
• Shoulder Pain
• Neck Pain
• Pain Down Legs
• Carpal Tunnel
• Arthritis
• Herniated Disc
• Muscle Spasms
• Aching Feet

Are you missing out on: A good night’s sleep? Intimacy with the one you love? Overall happiness?

How often is “Pinched Nerve Pain” interfering with your quality of life?

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I'm stuck on the headline.

Maybe make it more simple, like "Which Of These Do You Want Relief From?", then list the symptoms.

In other words, just because I've got headaches or numb fingers, I'm not automatically going to think "pinched nerve", so I'm not going to be drawn to a "pinched nerve" headline. However, if I see a list of symptoms that I want relief from, then the copy informs me that I might be suffering from a pinched nerve, then I might be more interested in the free spinal evaluation.

I would remove the pinched nerve thing too.

But I like the 16 (specificity). And the copy leads them to automatically pick one. There's no "none of the above." I like it.