"If You Have 2 Hours To Invest In The Success Of Your Online Business, I'll Show You Why RSS Is The Most Powerful Traffic Building Tool You Can Ever Use, And How To Profit From It!" Quote:
I think it's far better than the one there now.
Paul
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I agree with you, Paul. Try this: "If you have 2 hours..." Now state the biggest benefit you can think of. "If" represents a criteria to be met - if you can stand on one foot, if you can whistle, if you can point and click. If they meet that criteria, then what do they get?
Often, this might be structured as an "If Then" headline. If you can xyz, then you can abc.
Take off the gloves. Start with a lie - If you have 2 hours, then you can make a million dollars, today. Then you can edit it back, until you reach truth. Then we can ad some pizazz, probably by using adjectives.
Peter Stone