Hi All,

This is a work that I'm completing for a client. He clearly
stated that he didn't want any "hard-selling" because
those who need the product will know that they do.

Is this "soft" enough you think?

[Edit]
[[Sorry, had to remove copy at clietns request -- TOP Secret]]
[Edit]

Thx for your response,

Ray Edwards

Hi Ray!

I am not an expert (just a copywriting student) but I think you've got a wonderful start!

Personally, I think this should be your main headline (instead of having it further down the page), if you are targeting folks like me who plan to publish their own informational products:

At Last! Introducing the File Secure Pro™-A file security system that is 99.99% effective against illegal theft of your PDF documents and Ebooks …

Just curious... why did you put the bulleted facts in quotes? You're not actually quoting anyone, right? (I know quotes are used to make headlines more attention-grabbing, but I don't think it works the same in this case.)

You say something about not charging a flat monthly fee like others, but then you mention $17... being billed every 30 days... that's confusing to me (yes, I are a blonde ) and sounds contradictory.

Your sales letter has a few errors here and there, but it's obviously still a draft and I'm sure you'll catch them when it's carefully proofed.

Overall, I think it's very compelling copy and you've done a great job! I hope you get some additional comments from the "experts" in this Forum, as well.

Thanks B-Lowe, (name?)

I appreciate your comments. The price is not "flat" because you pay
asccording to the amount of customers you have. Some services just
charge a flat fee, not counting your level of use of the service.

Thanks for pointing this out though, because others are likely to see
the same way.

Regards,

Ray Edwards