[jason wellington]

Hi Ladies,

Could any of your pls, give your honest opinion of this headline for women?

Why Would You Choose To Pay Out $2500 For A Louis Vuitton Handbag To Match Your New Outfit When I Could Get You ‘Identically’ The Same Bag For Only $85?

Not Even a New York Retail Expert Could Spot The Difference Between One Of Our Replica Designer Handbags, and the real McCoy!

If you think you can handle it, read my shocking story below, and get ready for a new discovery that could dramatically reduce the amount you have to spend when you go out shopping this weekend…

http://hqdesignerreplicabags.com/

[Montello Marketing]

Originally Posted by jason wellington

Hi Ladies,

Could any of your pls, give your honest opinion of this headline for women?

Why Would You Choose To Pay Out $2500 For A Louis Vuitton Handbag To Match Your New Outfit When I Could Get You ‘Identically’ The Same Bag For Only $85?

First... I won't even get to the "women" part. How bout the grammatically correct part? Jason, I assume you're english... is that right? Now I don't know the queen's english, just old american english. But you wouldn't say "get you identically the same bag for only..." It would sound much less strange if it was "get you the identical bag for only..." Since the copy is written with a $ sign I'm assuming you're trying to reach an american audience. (Could be one of the other countries that uses dollars, but usually those are prefaced like AUS $)

If you think you can handle it, read my shocking story below, and get ready for a new discovery that could dramatically reduce the amount you have to spend when you go out shopping this weekend…[/b]

I didn't read the story, but it seems "think you can handle it..." is a bit much for a story about Louie knockoffs. We're not talking about insider financial dealings or a diet expose. I think whatever you say about knockoff handbags, women will be able to "handle."

Oh, and the copy at the link is rife with spelling errors and misuse of words.

Oh, and one other little thing. Aren't handbag knockoffs highly ILLEGAL? They are in this country.

[Bailey]

Knock-offs aren't shocking.


Bailey

[Stephen Davies]

Hey TV Guy (what's you'r first name? I never know what to call you),

I think we've already crucified Jason enough on his grammar in another thread:

( http://www.copywritersboard.com/viewtopic.php?t=2480)

I will say that by the time he's finished, he does have his copy cleaned up by proofreaders/editors
(see http://www.the-reasons-why-women-buy.com).

Jason,
As you know your headline (like most) could always use some tweaking.

I do like the "matching your new outfit" portion (sounds like it's something a woman would have in her mind).

I truly think you should focus more on this:

Most folks (men and women) are more interested in impressing their friends and the public than trying to fool a New York Retail Expert, so hammer that in.

I would really emphasize on how this woman can be envied by her friends and acquaintances...

You could even say how it would help in job interviews by boosting her self esteem -- not exactly, but you get the idea.

Think of all the benefits that a woman gets from owning a high-dollar handbag (there are probably hundreds of them).

Hit more on her emotional brain and you won't go wrong.

Once the copy reflects this "more "emotional" side of a woman, go back and tweak your headline to bring out the best benefit you can come up with.

The part:

Not Even a New York Retail Expert Could Spot The Difference Between One Of Our Replica Designer Handbags, and the real McCoy!
Doesn't really do this.

Just my two cents worth.

[Montello Marketing]

Stephen,

Call me Vin, Vinny or Vince. Just don't call me late for dinner.

[susana]

Hi All,

I'm new here, and female. I can honestly say I've never bought a purse to match an outfit (other than for a wedding). Can't recall any of my friends doing that, either.

Susan

[Stephen Davies]

Originally Posted by susana

Hi All,

I'm new here, and female. I can honestly say I've never bought a purse to match an outfit (other than for a wedding). Can't recall any of my friends doing that, either.

Susan

OK - maybe it's the shoes -- hell, what do I know, I'm a dude!

[Erik Mulder]

It doesn't start with women

It starts with targeted women (I'm sure Jane would rip your ad apart... Be glad she hasn't seen it yet)

So who's targeted? Watch Sex and the City (they actually have an episode on fake purses). That's your prospects. Trendy, socially aspiring women who are cunning enough to save on a replica... IF... it is spot-on the same and they will NOT get caught sporting fake goods.

PERCEIVED authenticity is everything. Getting a cunning deal and giving them the inside story to that deal is second most important.

The headline is good, but build on this profile and you'll be golden.

[jason wellington]

Hi everyone thanks for the feedback.

The sales letter isn't mine by the way, It's part of a sales letter that I'm reviewing for a collegue.

I just wanted to get a sample reaction to the headline from the women in here.

Thanks guys more soon, watch this space!

J.

[Stephen Davies]

Come on ladies -- I'd like to hear more about your thoughts on this as well!

Should the headline be more like:

"Be The 'Classy' Woman
You've Always Wanted To Be"

or should it be like:

"Why Waste Money?"


???