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Default 'hand written border notes"? - 06-03-2008, 09:54 PM

Hi,

Where can I get the script or program that'll write those eye-catching handwritten border notes that can supercharge the buy rate. They usually have a hand-drawn arrow that goes along with them, too.

The best to you.

Kelley Eidem
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Default Re: 'hand written border notes"? - 06-03-2008, 10:01 PM

Can you post a link to an example? Then I might be able to tell you where to find one.
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Default Re: 'hand written border notes"? - 06-03-2008, 10:07 PM

Quote:
Originally Posted by annemoss View Post
Can you post a link to an example? Then I might be able to tell you where to find one.
There's a couple on this website:
The Copywriter's Toolkit

Kelley Eidem
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Default Re: 'hand written border notes"? - 06-03-2008, 10:08 PM

Try here. This sounds like what you're looking for.


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Default Re: 'hand written border notes"? - 06-03-2008, 10:35 PM

Or you can spend $35 on a graphics tablet and create all you want that say exactly what you want them to say. Just save them as gif's with the background transparent.
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Default Re: 'hand written border notes"? - 06-03-2008, 10:38 PM



It's just an image. And in the other example, that, too, is an image. You can write it and scan it and save it as a .jpg.

Or you can use a "handwriting font" in photo shop and make a note. Max handwriting is one font and it's free. You download it and install it in your font file. Then you can make a note in the photo editing program.

See the one on a post it below.
Attached Images
File Type: jpg postit3.jpg (21.2 KB, 3 views)
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Default Re: 'hand written border notes"? - 06-03-2008, 10:47 PM

Cool effect, I'd maybe split test it. Just use either a different site or a script to alternate showing the note. It's technical.

If you go the image route apply a style to the image tag either through an id (e.g. note1) and use a css file:

#note1 {
position: absolute;
left: 120px;
}

Or just put those parameters in the img tag directly like:
<img src="note1.gif" style="position:absolute;left:120px;">


Kawika O.

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Default Re: 'hand written border notes"? - 06-03-2008, 11:03 PM

Just an FYI. Over at Warrior Forum, copywriter Mike Capuzzi has a one-week special on the new edition of CopyDoodles.

Here's a link to that special:

http://www.warriorforum.com/forum/to...OPIC_ID=249950

Hope that helps,

Mike
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Default Re: 'hand written border notes"? - 06-03-2008, 11:22 PM

Hi Anne,

Where do you download the Max font?

Incidentally, other folks call these things scruffies and an IM'er was recently selling a whole passelful of them for $17.

Just to underscore what I think someone said --
You can make your own.

Just write 'em out, scan 'em in and you make the background of the graphic "invisible.


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Default Re: 'hand written border notes"? - 06-03-2008, 11:59 PM

Quote:
Originally Posted by NextDay-Copy View Post
Just to underscore what I think someone said --
You can make your own.

Just write 'em out, scan 'em in and you make the background of the graphic "invisible.
Ultimately it comes down to speed and convienence. Yes, I know how to make my own handwritten notes... but should I bother? I can pick something already made that fits my needs in about 60 seconds or less.

My billable time as a copywriter is significantly higher than what any of the commercial hand-drawn graphic note products are priced at.

Example: If it takes you 40 hours (including research) to write a sales letter from scratch and you charge $4K for the project, then you're making $100/hour.

I'd suggest outsourcing as much as you can.

Take tasks like audio editing. I know how to do it myself but why should I? I can easier outsource to someone who's even better at it then me and charges $20-25/hour. And while they're working on that, I can focus my time and energy on more profitable tasks.

By outsourcing as much as I can and focusing on maximizing my billable copywriting time, it has made a tremendous increase in my income every year.

Hope that helps,

Mike
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