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#1 (permalink)
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| Senior Expert    |  "Clayton and Drayton" free audio interview -
10-24-2007, 11:30 PM
Howdy, I know most members are aware of Clayton Makepeace's "The Total Package" free daily resource... Tuesday's post is an audio where Drayton Bird interviews Clayton. http://www.makepeacetotalpackage.com...episode-3.html Free to download, goes for an hour... listening to it at the moment. Personally, I love The Total Package and find it a fantastic resource: there's a huge amount of great material, and it's all free. I'm also glad that Clayton found Drayton recently... haven't heard of Drayton for several years (mea culpa!), very glad he's online too! Enjoy, Dean Kennedy Melbourne, Australia |
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#3 (permalink)
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| Senior Expert | Re: "Clayton and Drayton" free audio interview -
10-25-2007, 01:44 AM
Yeah, I remember Drayton's DM stuff from the 1990s, and from his foreword in Malcolm Auld's direct marketing books from about 10 years ago. I'm not sure where else I read of him at the time, but there would have been several other sources. I don't think he was at Australia Post's DM events I went to for a few years (although I remember Don Schultz from Northwestern University coming out to Australia as a key speaker). Glad I've found Drayton's blogs/emails now -- and have yet to catch up on last Friday's Easy Writer's presentation -- one for this weekend! Spent last night opening my Easy Writer's orange envelope and reading the seduction article, which (in a slightly different way) I have related to clients recently. All great stuff! Dean Kennedy Melbourne, Australia |
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#4 (permalink)
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| Grand Master   | Re: "Clayton and Drayton" free audio interview -
10-25-2007, 02:08 AM
Have you read his Commonsense Direct Marketing book? It's a pretty heavy/dry read -- complete opposite of his online stuff -- but covers just about anything you could possibly want to know. I read the seduction article last night as well. Love getting that orange envelope! |
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#5 (permalink)
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| Senior Expert | Re: "Clayton and Drayton" free audio interview -
10-25-2007, 03:02 AM
No, haven't read it (yet) -- I added it to my Amazon list back in August for my next order, which I haven't gotten around to submitting! The original title is still showing as unavailable on Amazon, although there's a 2007 volume called Commonsense Direct & Digital Marketing, which I'll order. Yes, the orange envelope has pretty much turned into my favourite monthly arrival! Dean Kennedy Melbourne, Australia |
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