Copywriters Board
Forum Rules
Go Back   Copywriters Board > Discussion Forums > Copywriting Discussion
Reload this Page Becoming A Product Launch Formula Master
Copywriting Discussion Copywriting topics like research, writing, headlines, offers, ads, design, multimedia, direct mail, web, etc.

Notices
Reply
 
LinkBack (3) Thread Tools Display Modes
  #1 (permalink) Old
Grand Master
Jason Moffatt is on a distinguished road
 
Jason Moffatt's Avatar
 
Posts: 1,213
Join Date: Sep 2005
Location: Sun Diego & Mt. Hood
Rep Power: 5
Friends: 12
Default Becoming A Product Launch Formula Master - 05-16-2007, 01:27 PM

As copywriters, many of us get stuck in the mind frame
of just writing sales pages.

Lately, a good chunk of copywriters have begun to branch
out and are now writing auto-responders, articles, and
press releases for clients as well.

Usually this doesn't pay as well as the sales page, but
many copywriters are looking for just about any type of
work they can get their hands on.

I'm going to explain to you a way to not only make top
dollar as a copywriter, but to put yourself in the top 1%
and really fast. However, you have to branch away from
just writing sales letters and embrace the bigger picture.

What you need to do is become a Product Launch Expert.

I'm sure almost everybody here knows who Jeff Walker
is. If not, you got some reading to do. It is widely known
that Jeff's PLF is one of the best internet marketing products
in the last decade. I've never seen one bad word uttered
about his product, ever!

Here's the thing...

If you become a PLF master, the amount of work available
to you is massive, and the amount of money you can charge
is mind boggling.

Now I've had the luxury of being good friends with Jeff Walker
and probably the best PLF Master around Frank Kern. Witnessing
all the launches that Frank was involved with from behind the
scenes was a multi million dollar education for me.

Because people know my involvement with these guys, and the
fact that I've done some of my own very successful launches,
they want me to run their product launches too!

Now this is great because I'm not gonna charge em just $5000
for a sales letter. I'm gonna get a nice slice of the pie on
launch day, as well as get paid for all my writing.

Anyways, lot's of copywriters have been talking about the benefits
of places like the Big Seminar and The System Seminar. I don't
discount the validity of these seminars and the ability to grab
clients.

However, a very bright copywriter would instead be thinking about
attending Jeff Walker's "Product Launch Formula" seminar over
any other if he wanted to make the most amount of money.

In attendance there will be all types of business people looking to
launch some type of product or service. Most of these people are
not skilled copywriters. Does anybody see the great advantage here?

I'm not sure how many copywriters signed up for Jeff's event, but
in my mind it's probably 5 times more valuable for networking then
any other seminar. The people attending are already primed and
ready to roll out a product launch, but may need some help.

However, you gotta have your chops as a Product Launch Master.

Now, Jeff's event is already sold out. I'm not sure if you can still
weasel your way in. And it's somewhat spendy at $5000 a ticket.

Even if you don't attend Jeff's event, I urge you to make sure you
own PLF, and become a master at it. You will have skills that
most copywriters are simply lacking. And this skill is one that is
so important for a new vendor hitting the marketplace with his
product.

I promise you, if you become a PLF Master, you will watch your
rates skyrocket higher then you ever thought possible.

Instead of writing sales letters for $5000 a pop, you can put in
a bit more work and yield $35,000 (or more) by running someones
launch for them.

Next month in Colorado I'll be on the lookout for jobs just like
this because people really need the help, and they will have no
problem paying accordingly if I can bring the goods.

Those who take this advice will instantly catapult themselves
into a whole different level in their copywriting business. I promise!
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #2 (permalink) Old
Grand Master
Ken Strong is on a distinguished road
 
Ken Strong's Avatar
 
Posts: 1,083
Join Date: Sep 2005
Location: Seattle, WA, USA
Rep Power: 5
Friends: 3
Send a message via MSN to Ken Strong Send a message via Skype™ to Ken Strong
Default Re: Becoming A Product Launch Formula Master - 05-16-2007, 02:42 PM

Thanks, Jason, great post and some good ideas!


Strong Copy and Marketing
www.StrongCopyandMarketing.com

Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #3 (permalink) Old
New Member
SpenceS is on a distinguished road
 
Posts: 3
Join Date: Mar 2007
Location: Salt Lake City, Utah
Rep Power: 0
Friends: 0
Send a message via Skype™ to SpenceS
Default Re: Becoming A Product Launch Formula Master - 05-17-2007, 03:24 AM

It's funny that you mention this because I was just thinking the same basic thing earlier today and starting to explore areas for improving my existing knowledge on product launches, Jeff and Frank both being obvious important points of reference.

Thanks for the thoughts, J!

Spence
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #4 (permalink) Old
Grand Master
Jason Moffatt is on a distinguished road
 
Jason Moffatt's Avatar
 
Posts: 1,213
Join Date: Sep 2005
Location: Sun Diego & Mt. Hood
Rep Power: 5
Friends: 12
Default Re: Becoming A Product Launch Formula Master - 05-17-2007, 11:27 AM

Thanks guys!

I've gotten quite a few emails, and a few PM's from people
wanting my link to PLF. I didn't create the thread to make
any affiliate commissions, but it's obvious that some people
really want to hone their PLF skills.

Here is the direct link to Jeff's "Product Launch Formula"

Product Launch Formula

I've had a few people specifically ask for my aff. ID. If you
decide to use it, I'll consult with you as you go through your
launch process to help ensure it is a success.

My affiliate commission is not that much money, however I'd
love to add a few more success stories to my coaching/copy/PLF
resume.

Here's my link...

Product Launch Formula
(J-Mo's link)

Just because this course is over a year old doesn't mean that
it's still not massively effective. The internet marketing crowd
may be a bit numb to some of the strategies, but when you use
this stuff in everyday niches, it still works like a charm!
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #5 (permalink) Old
Junior Expert
Zachary is on a distinguished road
 
Zachary's Avatar
 
Posts: 226
Join Date: Mar 2005
Location: San Francisco
Rep Power: 4
Friends: 2
Default Re: Becoming A Product Launch Formula Master - 05-17-2007, 07:54 PM

JaMo,

This is an excellent idea, which I already do.

This idea works ladies and gentlemen.

Thing was, all I needed was one successful launch, which I got, that pulled in $243,000+ in 72 hours... with a 51% response rate.

After the testimonial came, I would just add this to a conversation with the client.

Actually, clients love the idea. They pay for a regular sales letter, then they assign you a unique affiliate ID that pays you the agreed upon percentage. It works out great for both of you:

The client knows you want this letter and your sequence to convert because you'll be getting paid on the back end...

And the client doesn't have to flip the large "up front" bill prior to the success of the package. They like the idea of paying out of money they don't have.

Great post JaMo.


Zac Romero
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #6 (permalink) Old
Super Moderator
JP Maroney is on a distinguished road
 
JP Maroney's Avatar
 
Posts: 1,850
Join Date: Nov 2004
Location: Texas, USA
Rep Power: 5
Friends: 2
Default Re: Becoming A Product Launch Formula Master - 05-17-2007, 10:36 PM

DITTO EVERYTHING Moff said...

Including the fact that even after a year or 18 months or whatever... this is still ONE HECK OF A PROGRAM.

Another TIP...

Study the marketers who study (and implement) Jeff's stuff.

That's a lesson in itself.

Ray Edwards and I talked this afternoon about the coming launch of Million Dollar Marketing Secrets (a new book+ in which Jason is also a co-author) -- and we're planning it CLASSIC PLF launch style... with a few extra twists thrown in.

Moff watch your email, we're doing a brainstorming call in a few days.

And to other board members -- if you're interested in getting IN on this launch, we're going to build a big bonus roster with list-building opportunities if you're willing to help us in our attempt to take this to #1 on amazon.com

PM me if you wanna get in on the fun.
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #7 (permalink) Old
Super Moderator
JP Maroney is on a distinguished road
 
JP Maroney's Avatar
 
Posts: 1,850
Join Date: Nov 2004
Location: Texas, USA
Rep Power: 5
Friends: 2
Default Re: Becoming A Product Launch Formula Master - 05-18-2007, 03:35 AM

Let me add something else...

Seth Godin's "Unleashing The Idea Virus" is a GREAT companion to Jeff Walker's PLF concepts.

Get it FREE here:
Unleashing The IdeaVirus
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #8 (permalink) Old
Grand Master
drkilstein is on a distinguished road
 
drkilstein's Avatar
 
Posts: 1,183
Join Date: Sep 2004
Rep Power: 6
Friends: 8
Send a message via ICQ to drkilstein Send a message via AIM to drkilstein Send a message via Yahoo to drkilstein
Default Re: Becoming A Product Launch Formula Master - 05-18-2007, 09:24 AM

I'll be attending Jeff Walker's seminar.

I don't go to many seminars anymore but this one
is worth attending.

Peace.

and use Moffit's Link, he needs the money.
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #9 (permalink) Old
Super Moderator
JP Maroney is on a distinguished road
 
JP Maroney's Avatar
 
Posts: 1,850
Join Date: Nov 2004
Location: Texas, USA
Rep Power: 5
Friends: 2
Default Re: Becoming A Product Launch Formula Master - 05-18-2007, 04:19 PM

Quote:
Originally Posted by drkilstein View Post
I'll be attending Jeff Walker's seminar.

I don't go to many seminars anymore but this one
is worth attending.

Peace.

and use Moffit's Link, he needs the money.

Wild Turkey don't come cheap!!!
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
  #10 (permalink) Old
Junior Member
gary_the_ace is on a distinguished road
 
Posts: 23
Join Date: May 2007
Rep Power: 0
Friends: 0
Default Re: Becoming A Product Launch Formula Master - 05-20-2007, 02:03 AM

Quote:
Originally Posted by drkilstein View Post
I'll be attending Jeff Walker's seminar.

I don't go to many seminars anymore but this one
is worth attending.

Peace.

and use Moffit's Link, he needs the money.
I guess I'll see you there on Friday and Saturday anyway. Sunday's my
7 year anniversary ... needless to say, my wife is less than thrilled that
I won't be home until just before our dinner reservation.

It's Still Really Me,
Gary
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiReddit! Stumble this Post!Google Bookmark this Post!Share on Facebook Bookmark to Sphinn!Twit this!
Reply With Quote
Reply


LinkBacks (?)
LinkBack to this Thread: http://www.copywritersboard.com/copywriting-discussion/5419-becoming-product-launch-formula-master.html
Posted By For Type Date
The Warrior Forum - Be The World's First Product Launch Copywriter This thread Refback 10-24-2007 08:12 AM
The Warrior Forum This thread Refback 10-11-2007 01:17 PM
The Warrior Forum - Be The World's First Product Launch Copywriter This thread Refback 10-11-2007 11:53 AM

Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Website(s) for New Product Launch Copywriters Board Copywriting Jobs 0 08-01-2008 12:20 PM
Copywriting for New Product Launch Copywriters Board Copywriting Jobs 0 07-31-2008 05:30 PM
Red-Hot Product Launch Example - watch and learn JP Maroney Copywriting Discussion 38 06-09-2006 03:51 PM
Jeff Walkers "Product Launch Formul