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| Copywriting Discussion Copywriting topics like research, writing, headlines, offers, ads, design, multimedia, direct mail, web, etc. |
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| Member    |  Uncovering and Dealing with Objections -
01-29-2007, 10:23 AM
I'm realizing that my copy is weak in dealing with objections, except for price objections. I basically write like I'm in La la land -- the products/services I write for are so great that no sane person would have any objections as long as they can afford it? How can I get better at anticipating and addressing objections? Interviewing prospects is one way. What else? Thanks. Burton |
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