Hi there,

My client is marketing a natural health product (supplement for stress reduction) that's brand-new to the market.

Does anyone know if there are certain DM package concepts that have been more successful with health products in particular ... other than the usual letter, brochure, and reply envelope?

TIA!

Kay

The biggest health supplements marketers in the world use magalogs. They're written by the best in the biz.

Kay,

Get yourself a subscription to Inside Direct
Mail. I think that's the right name. Do a
Google search for them. Once you join this
service you'll get access to every dominant
direct mail package out there today.

John Anghelache
www.TheJohnAngelReport.com

Thanks John and Zachary - I think we're going the magalog route.

Hello Kay.

If you are looking for some good swipe material, you should consider getting on Health Resources list. They market a full line of health supplements via magalog, letters and a newsletter/catalog. =>healthresources.net