Hi Michel,

Comment ca va?

I was wondering if anyone (including you Michel)
knows a REALLY GOOD Spanish translator for ADS.

I know some translators already that can do
"normal" stuff... But, I want someone who's
really specialized in ADS... or at least understands
how to transfer EMOTIONAL content.

Michel...I know that 2 years ago, when I talked to
at the Big Seminar in Orlando you introduced me
to a woman there who you said is the best woman
to translate ads in Spanish. Could you email me
her contact info? I would really appreciate it.

Thanks,
Mathieu

P.S. If anyone knows ANY GOOD AD TRANSLATORS
IN ANY LANGUAGE... please let me know.

Mathieu,
You want some "hot-blooded" Latino women to help you -- we've got a million here in Houston that are bi-lingual.

. . . oh you mean to write copy? ... my bad!

¡I solamente bastante español para conseguirme en apuro!

I seulement assez de Français pour m'entrer dans l'ennui !

I highly recommend Nora Carambot. She's not only Spanish (she's in Texas), but an internet marketer and copywriter too, so she intimately understands the power of words in sales.

Here she is:

http://www.insearchofheroes.com/inte...20heroine.html

You can reach her at nec[at]ticnet.com

I know this is an old discussion; I found it because I was looking for anything having to do with Hispanic marketing... As a Bilingual Copywriter/Translator (English/Spanish), I have worked with many translators who like to translate or edit copy, but they don't particularly like to come up with new copy... In my case, I have always done the copywriter's job of developing new copy in English or Spanish, and have also been responsible for translating it—or have been asked simply to translate copy from one language to the other. I actually enjoy and feel comfortable writing and translating copy. Most of the time I'm asked to write in U.S. "Universal" Spanish (neutral Spanish that can be understood by virtually anyone), but sometimes I've been asked to give a particular cultural twist to the copy, for example "Mexican Spanish" or "Puerto Rican Spanish", depending on the geographical area where the message will be published. I have worked for a Fortune 500 company and for advertising agencies, and I am now working as a freelance writer/translator.
Since this is one of my first postings here, I can't include any of my personal information, but please reply to the thread if you're interested and include your email address, and I will contact you.

Thanks!

Denise S.

Hi Denise.
I focus my work on the Hispanic Internet market (I have wrote an ebook about this some months ago). Some people asked me to translate copy in the past, but many times is not enough make a literal translation. I believe is not about just translation, but "trans-creation". When I "trans-create" a copy from English to Spanish, I take in consideration not only cultural aspects, but a previous market research. This way your copy fits better with your target.

Personally, I prefer to write copy in neutral Spanish avoiding any regional slag. This way people from any Spanish-speaking country can read the copy without problems.

Saludos y un gusto conocerte!

Matt,
This type of work is right down my pipe. I am a marketing communications expert apart from being a freelance translator and copywriter. I have been doing translations, copywriting and proofreading into Spanish for over 12 years. I have a business degree and a marketing and advertising graduate diploma from Venezuelan universities and a Masters of Communications from the University of Calgary (here in Canada).
Drop me a line and we can chat.