Quote:
Originally Posted by Deb Holder  Just by coincidence, this arrived in my mailbox a few minutes ago.... It's by Andy Rooney. 
As I grow in age, I value women over 40 most of all. Here are just a few reasons why:
A woman over 40 will never wake you in the middle of the night and ask, 'What are you thinking?' She doesn't care what you think. If a woman over 40 doesn't want to watch the game, she doesn't sit around whining about it. She does something she wants to do, and it's usually more interesting. Women over 40 are dignified. They seldom have a screaming match with you at the opera or in the middle of an expensive restaurant. Of course, if you deserve it, they won't hesitate to shoot you if they think they can get away with it. Older women are generous with praise, often undeserved. They know what it's like to be unappreciated. Women get psychic as they age. You never have to confess your sins to a woman over 40. Once you get past a wrinkle or two, a woman over 40 is far sexier than her younger counterpart. Older women are forthright and honest. They'll tell you right off if you are a jerk if you are acting like one. You don't ever have to wonder where you stand with her. Yes, we praise women over 40 for a multitude of reasons. Unfortunately, it's not reciprocal. For every stunning, smart, well-coiffed, hot woman over 40, there is a bald, paunchy relic in yellow pants making a fool of himself with some 22-year old waitress. Ladies, I apologize. For all those men who say, 'Why buy the cow when you can get the milk for free?', here's an update for you. Nowadays 80% of women are against marriage. Why ? Because women realize it's not worth buying an entire pig just to get a little sausage!
Andy Rooney is a really smart guy!
Femmes &Fellas, |
Now that's the best quote I've read all month, and it's completely true. Glad my 40+ wife has been with me 10 faithful years from both of us... I'm with Deb and Suzanne on this, it seems inappropriate to try and get 6 men and 6 women together in a business singles-only mixer with video training? Uck. Completely mixing the benefits and approach, and the other points are valid too. Comes off as matchmaking and video production in one event, with no specialized knowledge of either demonstrated, and too-short copy on top of it. Well the marketer has personality, and he's savvy, but I think he missed the boat on this particular pitch.
And I'm confused, as a prospect - am I going to date someone or learn video? Both? I'd feel awkward and not able to concentrate on the content of video production, if it was also billed as a "singles" event. Doesn't make sense. I know both niches well, having run dating sites, and being the world's best 'net infomercial producer, but I don't think this combo is effective nor clear re the pitch. Good points, all.
-k
p.s. to fix: the USP needs to be One or the other - dating/singles mixer (cruise recommended) OR video production (at a video production site, not some lodge) .. not both.
a much better USP on the video angle would be to bring together video copywriters/scriptwriters with video production people and/or greenscreen talent, eg people from the same industry. But not just generic "singles making videos" -- ineffective pitch. Sure, selling 12 seats should be easy, but if done better, one could make these into larger events. Good concept - with a bit of work.