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Get 3 or 4 questions the prospects in your niche might ask then email the leaders in your niche and ask them if they'd be kind enough to answer them for you.
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Andrew,
I do not recommend this. Asking more than one question will drastically cut down on the willingness of the "leaders" to reply. (I know this from both sides of the question.) It will also diffuse the focus of the report for customers.
Simple works.
Regards,
Marcia Yudkin