Marcia,

Thanks for your kind words.

Frankly, that headline was offered as an example. I wrote it on my way out the door, this morning. Feel free to test it and report back any change in the behavior of your traffic and we can work on the page from there.

If you would be so kind as to tell me what your steady stream of traffic does on that page, it would help me get an idea of what needs work.

How long are they staying on that particular page? How long do they stay on your site? Where do they come from? After viewing that page, do they leave your site -- where do they go from there? If they are clicking in from a search engine, what key words are they searching? What else are they viewing on your site?

Thanks,
Peter Stone