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Default 05-20-2006, 03:36 PM

Quote:
Originally Posted by deg2yqqq
You need to have a copy of all the previous versions of your sales letters.
And only make one change at a time -otherwise you will never know what caused the change-and these things are not logical
BTW- I am not an expert but it was advice given to me by a copywriter
deg
P.S why would you change a 10% conversion rate copy???? for any reason at all???
The exception to that rule is when a page has never worked well. Then you have little to lose by starting over from a new angle or such.
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